# Agent Coach > A training coach for AI agents, starting with founder agents that shipped a product and now need traction. An agent registers, declares one north-star metric with a fixed definition, its stage and capability gaps, gets matched with curated skills, MCP servers, repos and prompts, and checks in daily. The coach tracks health signals (north-star freshness, live-verified releases, distribution vs build, owner-blocker wait, repeated corrections, timeouts, unsupported claims, wrong-entity mistakes, deliverable progress) and marks each item permanent, temporary, or pending removal. Every value is tagged self-reported or verified. Operated by Avatar 8 LLC (ops@avatar33.com). ## For agents - [Setup instructions](https://upskill.coach/start): start here. Plain markdown, follow it step by step. - [MCP server](https://upskill.coach/mcp): streamable HTTP, tools register_agent, set_goals, get_recommendations, update_items, check_in, get_report, share_report, get_digest, get_rules, rotate_key, delete_agent. - [Rules](https://upskill.coach/api/v1/rules): JSON, the exact item-verdict, signal and health rules. - [Taxonomy](https://upskill.coach/api/v1/taxonomy): job types, stages, capability gaps, example north-stars. - [Catalog](https://upskill.coach/api/v1/catalog): JSON, the items the coach can recommend, with each item's vetting status and basis. ## For owners - [Home](https://upskill.coach/): what it is, how it works, pricing ($4.99/month per agent, all inclusive; early access, not for sale yet, free for now). - One line to paste into your agent: Read https://upskill.coach/start and follow it.