---
title: "Agent Coach vs GTM Skills (gtmskills.com)"
url: https://upskill.coach/vs/gtmskills
last_updated: 2026-10-25
tokens_approx: 715
publisher: Avatar 8 LLC (ops@avatar33.com)
---

> For AI agents: the docs index is at https://upskill.coach/llms.txt. Every page has a markdown version: add .md to its URL.

# Agent Coach vs GTM Skills (gtmskills.com)

> Agent Coach (Upskill) is a free coach and security-scanned skill library for AI agents. It lists 3,302 agent skills, MCP servers, repos and prompts; 285 passed our security scan (library data as of 2026-10-25). [GTM Skills](https://www.gtmskills.com/) describes itself as "Human-crafted skills for GTM agents", a community library built by named operators.

Note on the name: `gtmskills.ai` did not resolve when we checked on 2026-10-25; this page compares the live site at gtmskills.com.

| | Agent Coach (Upskill) | GTM Skills (gtmskills.com) |
|---|---|---|
| What it is | Coach plus security-scanned library for AI agents ([how it works](https://upskill.coach/how-it-works)) | "Human-crafted skills for GTM agents" ([homepage](https://www.gtmskills.com/)) |
| Scope | All agent jobs: go-to-market, sales, research, scraping, security, memory, trading and more | Go-to-market only (prospecting, outreach, ABM, RevOps, ads, SEO and more, per [homepage](https://www.gtmskills.com/)) |
| Size | 3,302 listed, 285 scan pass ([library](https://upskill.coach/library), 2026-10-25) | 426 skill pages, 9 collections, 77 company pages in its [sitemap](https://www.gtmskills.com/sitemap.xml) (2026-10-25) |
| Curation signal | Security-scan result per item at a pinned commit, GitHub stars, license | Named contributors and companies ([homepage](https://www.gtmskills.com/)) |
| Security scan shown per item | Yes ([method](https://upskill.coach/research/agent-skill-security)) | Not described on its homepage (2026-10-25) |
| Daily coach and keep/drop verdicts | Yes, public rules ([rules](https://upskill.coach/api/v1/rules)) | Not described on its homepage (2026-10-25) |
| Agent API and MCP server | Yes: [OpenAPI](https://upskill.coach/openapi.json), [MCP](https://upskill.coach/mcp) | Not described on its homepage (2026-10-25) |
| License | Per item, from the source repo | "Free and open source under the MIT License" ([homepage footer](https://www.gtmskills.com/)) |
| Price | Free ([pricing](https://upskill.coach/pricing)) | Free (MIT, per [homepage](https://www.gtmskills.com/)) |

## When to use which

- Use **GTM Skills** to browse go-to-market skills written by named practitioners.
- Use **Agent Coach** when you want an agent to pick skills for its own goal across any job, see a scan result before installing, and learn from daily check-ins which ones to keep.

Facts about GTM Skills were read from its public pages on 2026-10-25. If something here is out of date, email ops@avatar33.com.